When it comes to Easter eggs, more is better! There’s something to please everyone, with Easter egg creations that play on the classics, and those that decided to get a little experimental this year!
We have highlighted 4 Easter egg trends for 2021:
1. All kinds of caramel
Caramel and chocolate has been a popular combination for years, and it’s not slowing down! As a regular in the top 5 flavors for confectionery, it’s not surprising we saw lots of Easter eggs featuring this indulgent flavor!
2. Exceptional creations
3. Spring colors
In a world where many consumers are unsure of the future, consumers reach for comfort. This can be simple, such as the use of nostalgic Easter colors, or by putting something familiar in a new format. Typical Easter colors are yellow and green, but also orange, pink and blue are considered classics. Soft and cheerful colors are a hit with kids and adults alike.