Together for 10 years: Celebrating another successful milestone for cocoa and chocolate
Together for 10 years: Celebrating another successful milestone for cocoa and chocolate
Petra Foods (now known as Delfi Limited) was a well-established company known for their expertise in the chocolate and cocoa industry. Exactly a decade ago, we completed the acquisition of Petra Foods’ Cocoa Ingredients Division (Delfi Cocoa) globally. By integrating the two companies’ product portfolios and footprints, we were able to cater to a wider range of customer needs and gain access to new markets and segments.
Ten years ago, we made this important acquisition because we wanted to be the world’s leading cocoa and chocolate manufacturer. We wanted to be fully integrated from bean sourcing to the manufacture of the finest chocolate and cocoa products and be the solutions provider of choice for our customers. Today, we can look back with pride at this achievement; we have strengthened our footprint and significantly expanded our capability to serve our customers around the world.”
Becoming the world’s largest cocoa and chocolate company
Over the last 10 years, this ambition has also helped to keep us cohesive and grow our cocoa and chocolate business around the world. Watch a glimpse of our integrated journey in the last 10 years:
Celebrating our people - employees, partners, customers and stakeholders
When the integration took place in 2013, we added more than 1,700 employees around the world into our workforce. Beyond the trust from internal employees, we’ve had much support from our customers and external stakeholders who testified for our credibility in the market.
This week, in Asia Pacific, the Region where the majority of Petra Foods’ Cocoa Ingredients Division’s workforce were integrated into, we held celebrations. First, it was an internal celebration with our employees to thank every employee who has played a crucial role in the successful integration over the past 10 years. Then, we also held a celebration for some of our customers and special guests including our alumni at our Barry Callebaut APAC regional headquarters in Singapore.
These celebrations create opportunities to engage with our employees, customers, and the broader community to foster stronger connections.
-
L to R: Steven Retzlaff (President, Global Cocoa), Elie Fouché (VP, Cocoa APAC), Tan Yen Yen (Non-Executive Director of Barry Callebaut Group), Vamsi Mohan Thati (President, APAC), raising a toast to guestsL to R: Steven Retzlaff (President, Global Cocoa), Elie Fouché (VP, Cocoa APAC), Tan Yen Yen (Non-Executive Director of Barry Callebaut Group), Vamsi Mohan Thati (President, APAC), raising a toast to guests -
Photo gallery showing our integrated journey over the past 10 years and dessert table displaying assorted bonbons, truffles, cakes made with our cocoa and chocolate products. -
An opportunity to connect and reconnect with employees and alumni at the celebratory event held at Barry Callebaut APAC headquarters in Singapore. -
Celebrating our 10th year of successful integration with our employees, customers and industry partners. -
Livestream celebration from the Singapore APAC Headquarters to employees across the APAC region. -
An evening of catching up with some of our customers in the region who have been supporting us in our journey.
Looking into the future together
Milestone anniversaries provide a unique opportunity for reflection and forward-looking inspiration. They allow us to pause and celebrate our people who have contributed to what we have today.
At the heart of our journey, it has always been about our employees, customers, and the culture that brings us together. Celebrating this significant milestone with all these important people is our way of saying thank you and recognizing our past. I believe this bond forms a strong foundation for our work going forward. More than a celebration, this anniversary symbolizes resilience and adaptability, especially in the face of an ever-changing business landscape.
